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Introduction Pricing is not just a number — it’s a signal to the market. In the food industry, it tells your customers where your product fits: is it premium, everyday, artisanal, mass-market? Yet, many startups and small brands struggle to get it right. Price too high and you lose customers. Too low and you…

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Introduction For most food entrepreneurs, accounting feels like the least exciting part of building a brand. But neglecting your numbers can quietly kill your business—even if your product is loved by customers. Accounting isn’t just about tax compliance. It helps you price better, avoid cash crunches, track profitability, and impress investors. At FoodResso, we…